Top 10 Reasons to Use Squidoo to Drive Traffic to Your Website
Social networking sites are a popular way for internet marketers to draw guaranteed website traffic. Creating a Squidoo lens to promote your affiliate programs or your own products can help you reach your target market and explode your client base without breaking your budget.
In fact, Squidoo.com is quickly becoming THE place to market your products and services, especially if you are new to the world of internet marketing.
In the past, online marketers brand new to marketing struggled to earn their first profitable dollar. The only way to bring in traffic in a hurry was through pay-per-click.
In 2008, it’s a whole new ball game, and here are your top ten tips for SQUIDOO! 1. It is FREE!
We all like FREE. Am I right? 
The new internet marketer can get started without spending a dime.
2. You don’t need a web site to get started.
The fact is that the budding internet marketer has to begin SOMEWHERE. And when you turn to Squidoo as one of your first steps to online revenue … the web site can now become secondary. Until you’re ready for your own brand and your own site, Squidoo can BE your web site. Create as many pages (or Squidoo lenses) as you need, for any topic you want.
3. You position yourself as an expert faster than ever before.
The definition of expert is knowing more about a topic than other people. When you make a lens on a topic you know something about you quickly become an expert in other’s eyes.
4. A knowledge of SEO is NOT a requirement.
Search Engine Optimization is one of the key features of Squidoo.com. In fact, it’s all built in. The makers of Squidoo have designed it so lenses would come up quickly and are ranked in Google and other major search engines.
5. You can brand yourself.
Branding yourself is easy with Squidoo. People will see your name in relation to your lens topics and will remember you. Remember that marketing online is NOT about hiding behind a cutesy user name. Use your REAL NAME and your photo. They are part of your unique brand identity.
6. Easily feature affiliate products.
There’s no need to hide, cloak or mask affiliate links at Squidoo. You can make entire lenses about 1 product or many.
7. Squidoo earnings.
Without the need to join affiliate programs and create funky links with strings or weird characters and numbers, Squidoo makes this easy through the use of their modules as well. No need join a program, just build your own lens.
8. Easily build and grow an opt-in list
You’ve heard it before – the money’s in the list. By adding a link to your squeeze page to your lens and building a targeted opt-in list you can later follow up and send additional offers.9. Easily add video.Already mentioned in this audio is Squidoo.com’s modules. One module is YouTube. Quickly add a YouTube video, whether it’s yours or even someone else’s to your lenses.10. Easily ping and bookmark lenses.Web 2.0 is an important part of any online marketing strategy. Since each lens has an RSS feed you can easily ping them to blog and RSS directories. You can also include an “add this” button to your lens making it easy for others to bookmark it!
In conclusion, when you participate in a free social site such as Squidoo.com, it is a perfect way to boost your sales without spending a dime on targeted niche traffic. The power becomes unleashed when you create interactivity between your Squidoo lens, your blog, and your web site. You can get started in the next few minutes by choosing your keywords and creating your first lens.
Note: Due to a reader’s request, here are some of my Squidoo lenses that pull in natural search engine traffic, as well as traffic from StumbleUpon, Digg and Delicious, on autopilot. You’ll see that they’re in a variety of niches. Since they’re quick to create, you can pump out quite a few of them in no time.
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