A Wake Up Call for Internet Marketers
If there’s one thing that bugs the heck out of me it’s people asking for help then not using the information they receive. I frequently get the feeling it’s because they’re lazy, not because they can’t do it. Or maybe they just don’t give it a fair shot and they give up too soon.
It’s like they think "Oh, wow! I didn’t know I’d have to do any work to get traffic to my website." (Or build a website; or find/create a product to sell; or build a list… etc.)
Sometimes I get the feeling they expected me to tell them about some little magic pill that will drive traffic to their site and make people pull out their credit cards and buy immediately.
Well, here’s a wake up call - making money online is like making money anywhere else - you MUST work. I’m sorry, but money won’t just fall into your lap. I get sooooo tired of people thinking they don’t have to WORK to make money online. They might as well be wasting their time looking for a money tree.
Recently someone wrote and told me article marketing doesn’t work, it’s a bunch of B.S. (and some other choice words). This guy was outraged at me for suggesting to my readers that they purchase a brand new software product that makes writing articles a breeze. He said I was trying to "scam them out of their money."
Now, anyone who knows me (and my background) well enough would know that I do NOT scam people, so his comment really ticked me off! I felt had to get to the bottom of this guy’s rage.
I’ve had great success over the years with articles, so I wrote back and asked him if he had ever written any articles and if so, how many articles he had written and where he had submitted them.
You know what his answer was?
ONE!
He had submitted ONE article to a "few" directories several months ago!
And when I asked why he had only written one and submitted it to a few websites he said it was too time-consuming!
He admitted he had gotten a "trickle" of traffic at the time, but now the
traffic has tapered off.
Well, BINGO! That’s the exact reason marketers need to submit many articles to many directories and/or ezines for publication…
The more articles you write and submit, the more traffic you’ll get. And even though the traffic will taper off as your articles become "older" in the directories, they’ll still bring some traffic over time. Plus you get the benefit of backlinks from each directory to your website.
New articles are always posted at the top of the pages at article directories so visitors can see new content quickly. And when ezine publishers print your articles you’re in the spotlight for their subscribers.
Writing articles "brands" your name in the minds of people who read them. You’re seen as an expert in your field because you’re providing information. So the more articles you write and submit, the more well-known you become.
Anyway, after a couple more emails back and forth with the guy who reamed me for sending a promo about an article research/writing software, I discovered he had written me in the past and asked how to get traffic to his website and I had suggested writing articles.
Sooooo he took my advice, but just barely. And I think that instead of spending time promoting his article, or writing more articles, he chose to sit and spin his wheels and be upset because he wasn’t making money from that one article.
But since he got a "trickle" of traffic from one article submitted to a few directories, it stands to reason that he would have gotten more trickles from more directories and more articles. And with time, all of these trickles would run together and become like a "river" of traffic to his website.
Of course there are other ways to promote your website and products besides articles. But article writing is still, and always will be, a source for long-term traffic so I stand by my decision to recommend writing articles with Instant Article Wizard because it makes it MUCH less time-consuming.
But whether you choose to write articles or not, please realize you WILL have to work to make money. Yes, I know there are many promises online of "autopilot income" but what you need to understand is that to get money coming in on autopilot takes work first.
You need to get yourself and your website "out there" and use squeeze pages to
capture names and email addresses of people who are interested in your products. You need to set up an autoresponder series of emails to follow-up with those prospects about your products.
And most of all you need to keep your momentum going. Do NOT stop using a method that’s working for you. Floods of traffic and sales won’t happen overnight, but persistence is the key to eventually getting floods instead of trickles.
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